How to choose and where to find a freelancer

Working with freelancers is usually much more profitable for companies than hiring a permanent employee on the company’s staff. However, cooperation with a freelancer has its drawbacks, the main of which are the risk of poor-quality work performance or failure to complete work on time. The largest number of freelancers work in such spheres: programming, web design, packaging, and logo design, copywriting, naming, journalism, SEO, and translation. The first question that arises when choosing a freelancer: how to distinguish an amateur from a professional and find a competent specialist for the project?

How to choose a freelancer?

There are some, maybe even slightly trivial, advice for companies looking for a freelancer. So, what exactly distinguishes an amateur from a professional?


The experience of a freelancer is a very important factor when choosing an artist. When hiring a freelancer, you cannot look at the future employee and fully assess how much he suits you. In this case, only his portfolio can tell about the freelancer – examples of his work. Therefore, be sure to ask the applicant to show his portfolio or a list of completed works with links to publications!


When communicating, freelancers, as a rule, do not use their full name, but a nickname (pseudonym). In this case, you can search for his full name and surname in the additional data, however, if you cannot get such information, then you should be wary. Professionals and competent specialists, most often, on the contrary, indicate their full name everywhere, and do not seek to hide it!

Financial issues

A competent specialist, of course, will take an interest in the financial side of the matter, but only after all the details of the project have been considered. If your acquaintance begins with “invoicing”, then it is better to end it!


When cooperating with remote jobs, be sure to agree with them, in which you must specify the deadlines for the completion of work and penalties for violations of the deadlines. This will protect yourself from the risk of project failure.

Smart questions

An experienced freelancer always asks many questions, but questions to the point. Asks questions, the answers to which will be of interest to you! It is this criterion that makes it easy to calculate the amateur.


A specialist in his field will always be extremely polite and tactful with you. He realizes that you are either a potential client or an employer.

Where to find a freelancer?

There are three main options for finding freelancers:

  • freelance labor exchanges;
  • forums;
  • using your web resources to publish vacancies;

Freelance exchanges

Freelance exchanges employ a large number of both professionals and amateurs, but thanks to exchanges that host freelance portfolios and job reviews from other customers and ratings, you can make a rational choice.

If you need to find a freelance copywriter, then it would be best to turn to specialized exchanges, for which freelancers need to complete test tasks and post a portfolio. This increases the likelihood of finding a freelancer – a professional and master of his craft!